Clutch App
A platform designed to connect new drivers with licensed instructors nearby.
Role
UX/UI, Product Designer, Co-Founder
Skills
Figma, Wireframing, Adobe Creative Suite, Research, Prototyping
Company
Clutch App Inc.
Problem Statement
Aspiring drivers often face challenges when searching for qualified driving instructors. The process can be time-consuming and lacks transparency. There's a need for a platform that efficiently connects new drivers with licensed instructors and provides a clear and convenient learning experience.
Research & Ideation
User Research:
User research began with surveys and interviews to understand the pain points and preferences of aspiring drivers and driving instructors. Key findings included:
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New drivers value convenience and transparency when searching for driving lessons.
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Driving instructors desire a platform that enables them to manage their schedules and reach a broader student base.
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Trust and credibility are critical factors when selecting a driving instructor.
User Personas:
Two primary personas emerged
from the research:
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Emily, a 17-year-old high school student eager to get her driver's license and looking for a reliable instructor.
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Michael, a licensed driving instructor seeking a platform to showcase his expertise and attract new students.
Final UI Implementation
Final UI Implementation:
The final UI design featured:
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An engaging onboarding process highlighting the benefits of Clutch and guiding users through setting up their profiles.
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An intuitive search function enabling users to find instructors based on their preferences.
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Comprehensive instructor profiles with ratings, reviews, and detailed information about their teaching style.
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A booking system that allows users to select lesson slots, view instructor availability, and manage their upcoming lessons.